Schneider’s Gourmet World was founded in 1990 as a family operated business committed to providing families and organizations with high quality snack products. These products were developed by company namesake Colleen Schneider, who was also responsible for designing much of the original packaging, recipes and product line.
Schneider’s Gourmet World initially marketed its products through home parties and direct sales. This relational style of sales grew out of Schneider’s emphasis for customer service and engagement.
Sensing a growing demand for their product, Schneider’s Gourmet World launched its first website in 1994. This venture increased accessibility of Schneider’s product line and promoted global sales. This move to bringing products closer to the customer continued in 1995 when Schneider’s Gourmet World moved into the retail marketplace and began selling products with the Hudson’s Bay Company.
As customer needs have shifted with a changing economy, Schneider’s Gourmet World has continued to adapt. Rather than sell its product in big box stores, Schneider’s has sought partnerships with community-based grocery stores, gift shops, drug stores, and health food stores.